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Mission Statement

Our mission is to connect lifelong learners with the world’s best teachers (of anything).

About Curious

Founded in 2012, Curious.com, Inc. offers an innovative and engaging marketplace that connects lifelong learners with exceptional teachers around the world. Curious is home to short-format video-based interactive lessons that help anyone learn about anything on their own time. It also provides a range of free, easy-to-use tools for teachers that enable them to market, share, and monetize their lessons to millions of learners. Curious is a private company funded by Redpoint Ventures, GSV Capital, Bill Campbell, Jesse Rogers and Justin Kitch based in Menlo Park, CA. For more information visit www.curious.com.

Stats

Year of founding: 2012
Location: Menlo Park, CA
Founders: Justin Kitch, CEO; Thai Bui, CTO; John Tokash, Head of Engineering

Press Releases

February 13, 2014
CURIOUS RAISES $15 MILLION TO EXPAND LIFELONG LEARNING MARKETPLACE

Company Monetizes “Bite-sized” Video Lessons Turning Teachers into Entrepreneurs


Surpasses 5,000 Lessons to Learn Anything from Yoga, Crochet, Excel to Mandarin


Menlo Park, CA — February 13, 2014Curious.com, the marketplace for lifelong learning with thousands of video lessons on topics as varied as how to sew, pilates for beginners and how to use Excel, today announced that it has received $15 Million in Series B funding. The round was led by GSV Capital with participation from all previous investors including Redpoint Ventures, Bill Campbell, and Jesse Rogers. GSV Chairman and CEO, Michael Moe, will join the Curious.com board of directors as Curious continues to add more quality lessons and aggressively grow its global base of teachers and learners.

Now offering more than 5,000 lessons from over 700 teachers, Curious today debuts the next phase of its marketplace by offering two new ways for teachers to make money. In addition to selling single lessons, teachers can bundle lessons into “Courses,” providing learners with a discount on a series of ordered lessons around a specific goal, project or theme. Also launching today, learners now have the opportunity at the end of each lesson to send the teacher a note with an optional “Tip” to show appreciation for great learning experiences.

“Curious seems to have struck a nerve with lifelong learners around the world since we launched last May. Thousands of people from all walks of life are turning to the teachers in the Curious community to pursue their passions,” said Justin Kitch, CEO and co-founder of Curious.com. “This enthusiasm has enabled us to start turning our outstanding teachers into entrepreneurs ahead of our original schedule.”

Tips Now Accepted
Beginning today, Curious learners can send their teachers a “Tip” to show their appreciation, just as they might a ski instructor or piano teacher. Upon completion of each Curious lesson, learners have the option of sending 1, 2 or 5 Curious Coins along with a “Love this Lesson” icon that is displayed on the teacher’s profile. It is an added way for Curious learners to thank teachers and show their love of learning.

Courses Open on Everything from Philosophy to Programming to Piano
The Curious marketplace was designed to give the world’s best teachers a unique platform for sharing and monetizing “bite-sized” lessons. Today, Curious also introduced Courses, a way for those lessons to be bundled in a sequence so learners can master more comprehensive skills and topics. Curious also announced the first 50 Courses are available immediately at www.curious.com/courses.

Courses are perfect for someone who wants to learn a foreign language, take up a musical instrument, make a movie, or try surfing for the first time. Comprised of topics that require multiple, sequential lessons, courses offer a way for a learners to immerse themselves in a skill. While related lessons have existed on Curious before, now they can be presented in a specific order and purchased as a bundle for a discounted rate as a Curious Course. Prices range from $9 - $49 per Course, contain between 5 and 30 lessons, and like all Curious lessons, belong to the learner for life. Beyond pricing discounts, Courses come with a variety of added benefits, such as bonus lessons that are not available outside of the bundle and greater access to teachers for more in-depth interactions.

The Appeal of Lifelong Learning
The addition of Courses and Tips continues to enhance the Curious platform. Curious also recently introduced its universal iOS app, available in the iTunes store and at curious.com/app, to allow learning to take place anytime, anywhere. In addition, Curious launched the Curious 52 Challenge, in which lifelong learners complete a designated lesson every week during 2014.

“Today’s learners are increasingly enthralled with Curious, which enables exploration and learning on almost any topic you can imagine. We partnered with Curious because we share the vision that lifelong learning can be casual, fun, and truly life-enriching,” said Mr. Moe. “We look forward to helping Justin and the Curious team continue to innovate, as they transform the online learning space and introduce the world to the Curious way of learning.”

“We appreciate GSV’s support and believe that the firm, with Michael’s leadership, is the ideal partner to help us realize our aggressive growth objectives while maintaining the quirky and fun brand of learning that has made Curious a hit so far,” noted Mr. Kitch.

“I’ve known Justin since he started Homestead and what he is building at Curious is even more exciting,” added Tim Haley, general partner at Redpoint Ventures. “Curious broadens what it means to be a learner in a way that is enticing for people of all ages while attracting and rewarding great teachers. The opportunity is huge and the company’s growth rate is a testament to its value.”

To help people discover their love of learning, Curious offers every new member a free lesson and three Curious coins to apply towards future lessons upon registration. To learn more and to start your own lifelong learning adventure, please visit curious.com.

About Curious
Founded in 2012, Curious.com, Inc. offers an innovative and engaging marketplace that connects lifelong learners with exceptional teachers around the world. Curious is home to short- format video-based, interactive lessons that help anyone learn about anything on their own time. It also provides a range of free, easy-to-use tools for teachers that enable them to market, share, and monetize their lessons to millions of learners. Curious is a private company funded by Redpoint Ventures, GSV Capital, Bill Campbell, Jesse Rogers and Justin Kitch based in Menlo Park, CA. For more information visit www.curious.com.

January 16, 2014
CURIOUS.COM KICKS OFF THE NEW YEAR WITH THE CURIOUS 52 CHALLENGE

Company Challenges Everyone to Learn Something New Each Week


52 Video-based Lessons Selected to Help People Acquire a Variety of Skills, Cultivate Talents and Enrich Their Minds in Less Than an Hour a Week


Menlo Park, CA – January 16, 2014 -- Curious.com, the marketplace for lifelong learning, today unveiled its inaugural Curious 52 Challenge. Designed to bring out the lifelong learner in everyone, the Challenge consists of 52 hand-selected lessons from 52 teachers on Curious. Every week of 2014, Curious will send Challenge participants a Lesson of the Week, and a task to complete related to the lesson. Curious learners who complete all 13 challenges in a quarter will win a year of free learning from those teachers. The top 520 learners to complete all 52 challenges by the end of the year will also win an iPad.

“We couldn’t think of a better way to start off 2014 than by encouraging our Curious members to learn something new every week of the year,” said Curious.com CEO, Justin Kitch. “I have personally committed to taking the Challenge, and can’t wait to sample a new lesson every week and commit to completing the task. We created the Challenge to encourage learners to stretch themselves in a really fun way, and we’re confident that an hour of Curious learning a week for an entire year will indelibly change a person’s life. Once you’re addicted to lifelong learning, it’s hard to stop.”

How it works:
Those up for the challenge can simply go to http://curious.com to sign-up for a year of living Curiously. Curious will email and post a designated video-based lesson for lifelong learners every week. The goal is for consumers to learn something new in less than an hour. Recognizing that everyone has a different way of learning, Curious allows participants to follow their own styles and schedules, whether that means completing a lesson each week or mixing it up and taking lessons at different times. Some people might start from day one and continue throughout the year while others might dare to tackle ten lessons in one weekend. Anyone can join the challenge at anytime, prizes are awarded quarterly. Whenever a learner finishes a lesson, he or she simply submits a Curious Card with a paragraph, photo, or video depending on the task that truly shows off newfound knowledge. Curious then marks the lesson as complete. Along the way, words of encouragement, tangible prizes and plenty of free, fun and useful lessons will inspire learners. Participants also have the opportunity to show off everything they’re learning by sharing through their social networks. Curious also announced its first universal app for the iPad and iPhone (see release-- Curious.com Launches Universal App-- for details). Download the app starting today at the iTunes store and at curious.com/app for access to thousands of fun and interesting Curious lessons and join the Curious 52 Challenge.

About Curious
Founded in 2012, Curious.com, Inc. offers an innovative and engaging marketplace that connects lifelong learners with exceptional teachers around the world. Curious is home to short-format video-based interactive lessons that help anyone learn about anything on their own time. It also provides a range of free, easy-to-use tools for teachers that enable them to market, share, and monetize their lessons to millions of learners. Curious is a private company funded by Redpoint Ventures, Bill Campbell, Jesse Rogers and Justin Kitch based in Menlo Park, CA. For more information visit www.curious.com

January 16, 2014
CURIOUS.COM LAUNCHES UNIVERSAL APP

Curious Offers Cohesive Mobile Experience for Lifelong Learners


MENLO PARK, CA January 16, 2014 – Curious.com, the marketplace for lifelong learning, today unveiled its universal app for both the iPad and iPhone. Now available in the iTunes store and at curious.com/app, it replaces previous iPhone and iPad apps and enables a beautiful and cohesive experience across both devices. The universal app makes its debut with the Curious 52 Challenge, where Curious learners are encouraged to take a new Curious lesson each week throughout the year (see separate release -- Curious.com Kicks Off the New Year with the Curious 52 Challenge -- for details).

The launch of the universal app comes as Curious’ mobile usage continues to climb, with more than 40% of visitors accessing lessons on mobile devices. The app helps people discover thousands of short, interactive video-based lessons anytime, anyplace. Mobile learners can try something new, brush up on an existing skill, or find out more about a topic as soon as the idea strikes.

“We want to make lifelong learning as easy and accessible as playing Candy Crush,” said Curious CEO, Justin Kitch. “Which means having both an elegant mobile experience and the ability to seamlessly transition from one device to another.” The Curious universal app offers several important features that make learning easy and enjoyable across devices, including:

  • Curious Learning Drawer: a tool that offers instant access to the thousands of lessons on Curious, sorted into Collections like Green Thumb and Pocket Perfect.
  • My Lessons: a list of every lesson a learner has enrolled in that highlights the progress they have made within each lesson.
  • Curious Discovery Cube: an interactive screen that helps learners easily discover the different facets of the Curious marketplace including collections, lessons, featured teachers and daily Curios. The screens are easily rotated and reshuffled for alternate views.
  • LearnSync: a feature that allows learners to pick up lessons exactly where they left off, regardless of which device was used to initiate the lesson. Created to help people such as the novice mechanic move from the desktop in the house to viewing the lesson on a mobile device in the garage while looking under the hood of the car, or to assist the budding wine connoisseur as she goes from the office to the wine store in search of the perfect bottle. LearnSync lets people easily view and resume lessons in any environment without skipping a beat.
  • Curious Lesson Player: a custom-built video player designed from scratch and optimized to work at any connection speed. the Lesson Player lets learners interact with attached files, purchase related materials and even send the teacher a Curious Card that contains a video or photo of what they are learning or creating. On mobile devices, learners can watch lessons in detail mode to access these supplemental features or they can switch to full-screen mode for an immersive viewing experience.

The free Curious app is available now from the iTunes store and at curious.com/app.

About Curious
Founded in 2012, Curious.com, Inc. offers an innovative and engaging marketplace that connects lifelong learners with exceptional teachers around the world. Curious is home to short-format video-based interactive lessons that help anyone learn about anything on their own time. It also provides a range of free, easy-to-use tools for teachers that enable them to market, share, and monetize their lessons to millions of learners. Curious is a private company funded by Redpoint Ventures, Bill Campbell, Jesse Rogers and Justin Kitch based in Menlo Park, CA. For more information visit www.curious.com.

December 19, 2013
CURIOUS.COM PUTS LEARNING IN YOUR POCKET WITH LAUNCH OF IPHONE APP

To Support Learning Anywhere, Company Unveils New "Pocket Perfect" Lesson Collection


Menlo Park, CA, December 19, 2013 – Curious.com, Inc., the marketplace for lifelong learning, today announced the launch of Curious for the iPhone as the company continues to advance its mobile strategy. Available now for download on the App Store, the native iOS app allows lifelong learners to access thousands of short-format, video-based lessons--on topics ranging from stargazing to auto repair to calculus to ukulele--whether they are getting dirty in the garage, planting in the garden, or waiting in line.

In addition, Curious debuted a new collection called "Pocket Perfect," featuring lessons that learners can enjoy when they have a few extra minutes during the day and want to do more than feed their Candy Crush or Facebook addictions. Pocket Perfect lessons provide a “healthy learning snack” in those situations: learners can brush up on casual French or Italian greetings, demystify the world of wine, or even discover the hidden meaning of Botticelli’s Birth of Venus. Curious for the iPhone offers thousands of lessons to make you smarter and more skilled while you are on the go.

"Our new iPhone app fulfills two of our core beliefs at Curious: that lifelong learning should happen wherever you are, and that learning is just as fun as playing another hour of Candy Crush," said Curious CEO and co-founder, Justin Kitch. "As we were designing Curious for the iPhone, we were floored to see just how immersive and entertaining it can be to learn 'Curious-style' on a handheld device."

How it works:
Consumers can download Curious for the iPhone at http://curious.com/app for immediate access to thousands of lessons. Learners can easily scroll through the list of available lessons and enroll in lessons that interest them. They can start learning while at their desk, standing in line at the supermarket, riding the train or working in the garden. Lessons can be viewed in portrait mode to access supplemental information, such as images, files, or links. All of this material can be viewed without ever having to pause the video. Learners can also flip their phones horizontally to enjoy a full-screen high-quality video experience.

The new app was designed specifically for the iPhone, and takes full advantage of the latest, cutting-edge Apple technology. Key to the mobility of Curious, the iPhone app includes the LearnSync(sm) feature that allows learners to pick up exactly where they left off, regardless of which device was used to initiate the lesson. For example, if you start a lesson about how to spray paint a planet design on your computer and then take your materials outside to avoid the mess, you can resume the lesson from your phone.

Already, more than a third of Curious visitors access the site from a mobile device. With the addition of the new iPhone app and the launch of the Pocket Perfect collection, mobile usage is expected to climb as learners make use of new opportunities to learn anytime, anywhere.

To download Curious for the iPhone, please visit the App Store. To learn more about Curious, please visit http://curious.com.

About Curious
Founded in 2012, Curious.com, Inc. offers an innovative and engaging marketplace that connects lifelong learners with exceptional teachers around the world. Curious is home to short-format video-based interactive lessons that help anyone learn about anything on their own time. It also provides a range of free, easy-to-use tools for teachers that enable them to market, share, and monetize their lessons to millions of learners. Curious is a private company funded by Redpoint Ventures, Bill Campbell, Jesse Rogers and Justin Kitch based in Menlo Park, CA. For more information visit http://curious.com.

November 21, 2013
IN TIME FOR THE HOLIDAYS, CURIOUS.COM LAUNCHES "SUNSET SEMINARS" IN COLLABORATION WITH SUNSET MAGAZINE

Sunset and Curious.com Share Food, Wine and Garden Inspiration through Interactive and Entertaining Video-based Lessons


Menlo Park, CA, November 21 – Curious.com, Inc., the marketplace for lifelong learning, today announced the launch of “Sunset Seminars” on Curious.com. Created in collaboration with Sunset magazine, the premier guide to living in the West, “Sunset Seminars” will initially contain lessons in three courses: Sunset’s Perfect Holiday Meal, Sunset’s Essentials of Wine, and Sunset’s Guide to Container Gardening. Available now, Sunset Seminars can be accessed by going to www.curious.com/sunsetmagazine.

Each course, which is taught by one of Sunset’s expert editors, consists of 6-8 video-based lessons. In time for the holidays, Sunset’s Perfect Holiday Meal features Sunset food editor Margo True sharing invaluable insights on everything from a 1966 recipe for Thanksgiving stuffing that’s withstood the test of time, to how to prepare the perfect bird on the grill. In Sunset’s Essentials of Wine, a comprehensive primer on wine appreciation, wine editor Sara Schneider takes wine lovers on a journey of “Old World” and “New World” red, white and sparkling wines, plus takes a trip to the supermarket wine aisle. In Sunset’s Guide to Container Gardening, garden guru Johanna Silver teaches everything needed to cultivate a vibrant container garden from choosing the right containers and, selecting the best plants to maintaining a beautiful garden.

As with all lessons on the Curious platform, Sunset Seminar learners will have the means to ask their instructors questions and receive input on their own creations, providing a rare and intimate level of access to some of the world’s leading food, wine, and home and garden experts.

Sunset Seminars represent Curious’ first co-branded lesson collection giving Sunset a new platform through which to share their expert editorial content, while also infusing Curious with more lessons from the world’s best teachers. Curious already allows learners to browse over 3,000 lessons by theme through other collections, including such favorites as Languages, Art & Photo, Tasty Treats, Green Thumb and Learn to Code. Adding quality co-branded content is the next logical step.

Sunset’s readers don’t want to just read our content. They want to live it,” said Peggy Northrop, Sunset Editor-in-Chief. “This collaboration with Curious.com allows us to give our fans--plus millions of passionate consumers who are actively seeking quality DIY instruction on the Web--what they want: new ways to access and learn from Sunset’s trusted experts anytime, anywhere.”

Sunset is an iconic brand, known for covering the West's best flavors, destinations, design trends, and innovations. Sunset’s content and amazing editors are ideally suited for the Curious flavor of video-based lessons,” said Justin Kitch, founder and CEO of Curious.com. “But even more importantly, the Sunset team shares our vision and passion at Curious for helping people achieve, grow, and learn.”

How it works:
Beginning today, anyone can go to Curious.com to access Sunset Seminars. The Sunset Seminars will initially feature 19 lessons on food, wine, and gardening. Designed specifically for learners, all lessons on Curious are comprised of interactive videos broken into “bite-size” conceptual sections. They also include exercises and additional resources, such as recipes, product and book recommendations, and a special Sunset magazine subscription offer. The Sunset Seminars can be accessed 24x7 via computer or iPad so that people can tap into Sunset’s expertise anytime.

To access Sunset Seminars at Curious.com go to www.curious.com/sunsetmagazine, or view other lesson collections at www.curious.com/learn.

About Sunset
Sunset (www.sunset.com) is the leading lifestyle brand in the West. Through magazines and books, events and experiences, and digital and social media, Sunset covers the West's best flavors, destinations, design trends, and innovations. Sunset engages and inspires an audience of over five million educated, active and affluent consumers every month through its five regional print editions—Pacific Northwest, Northern California, Southern California, Southwest and Mountain—as well as via all tablet devices and its website. In addition to its print and digital publication, Sunset showcases the region’s unique lifestyle and noteworthy destinations through its flagship events, established home programs, licensing partners, books and International Wine Competition. Sunset is part of the Time Inc. Lifestyle Group.

About Curious
Founded in 2012, Curious.com, Inc. offers an innovative and engaging marketplace that connects lifelong learners with exceptional teachers around the world. Curious is home to short-format video-based interactive lessons that help anyone learn about anything on their own time. It also provides a range of free, easy-to-use tools for teachers that enable them to market, share, and monetize their lessons to millions of learners. Curious is a private company funded by Redpoint Ventures, Bill Campbell, Jesse Rogers and Justin Kitch based in Menlo Park, CA. For more information visit www.curious.com.

October 25, 2013
CURIOUS.COM OPENS LESSON-BUILDING PLATFORM

For the First Time, Teachers of ‘Anything’ Can Construct Interactive Video-based Lessons on Their Own Using Curious Lesson Builder


Curious Launches New “Teachers’ Lounge” To Help Teachers Build, Support and Promote Quality Lessons


October 25, 2013 — Menlo Park, CA — Curious.com, Inc., the marketplace for lifelong learning, today unveiled the next step in its mission to turn teachers into entrepreneurs by announcing that the Curious LessonBuilder and the Curious Teachers’ Lounge are now available for any teacher to use at no charge. Designed specifically for online teachers, the LessonBuilder makes it simple to create interactive video-based lessons on any topic, from organic gardening to pilates to calculus, while the Curious Teachers’ Lounge serves as a new resource center where teachers can access a variety of content to help them build and promote lessons as well as communicate with their students online. Opening up the platform and adding the latest suite of teacher tools will accelerate the number, type, and diversity of lessons Curious makes available to lifelong learners around the world.

“Just because our teachers are experts in their respective subjects doesn’t mean they are experts in video editing, online lesson design, social marketing or community building,” said Curious CEO, Justin Kitch. “From the first days of Curious we envisioned building a platform that would give teachers everything they need to become online entrepreneurs, and today’s launch is a huge step in that direction.”

Building the Next Great Lesson

Since launching in May, Curious has assisted its initial teachers in creating thousands of lessons. Designed in-house, the Curious LessonBuilder now gives teachers access to unparalleled production and editing tools that are so simple to use that anyone can build an exciting lesson without extensive training. Once lessons have been approved, teachers will receive a Curious Certified stamp on their teacher profile pages as well as each of their approved lessons.

The Curious LessonBuilder takes amateur video production capabilities to the next level by giving teachers the means to:

  • Build lessons with clearly marked sections that break content into easily-digestible concepts
  • Upload videos, images and documents or add attachments including links, files or photos to accompany lessons
  • Include lesson metadata such as descriptions, keywords, or even Pinterest images
  • Add exercises like multiple choice questions, hints or explanations of material, and rich text and images within lessons

“Much like the early days of the consumer Web when small businesses didn’t have the capabilities to build quality websites, teachers shockingly still lack the means to develop and market lessons online,” stated Kitch. “With our LessonBuilder, teachers finally have the opportunity to share their gifts. Builder becomes an equalizer, helping to enhance the quality of instructional content online.”

A Teachers’ Lounge for the Internet Age

Curious not only gives teachers the tools to bring lessons online, but it also supports them by offering best practices in how to make the most of their content. The new Teachers’ Lounge trains teachers via webinars, tutorials, and other resources on everything from how best to shoot a video to what to include in a compelling lesson. The secure space is dedicated to elevating the online teaching experience and features:

  • Leveled instructional materials (introductory, intermediate, and advanced) to guide teachers from the basics through the most sophisticated options in lesson creation, production, and promotion
  • Easy-to-navigate sections based on the stages of crafting a lesson: “Plan & Shoot,” “Build & Publish,” and “Promote & Connect”
  • Tools to market and monetize lessons, including functionality to personalize promotional materials for their students
  • The ability to share work on Facebook, Twitter, Google+ and via email
  • Space to communicate with students and manage comments

"Teaching is part of who I am; I believe in the importance of sharing knowledge and talents for the greater good," said Sarah Mock, creator of 20 Curious lessons on DIY, home-making, and 'penny-pinching' topics. "Curious has given me a fabulous outlet to reach and connect with a much broader audience, as well as to draw additional traffic to my blog. I get the same feeling of accomplishment after building an engaging lesson that I do from canning my homemade jam. Curious gives me everything I need to make my lessons come to life and communicate with my students."

By opening its platform and continuing to add valuable, exciting features, Curious expects to capitalize on what is predicted to be a $55 billion market for consumer-paid lifelong learning. In the last month alone, Curious has added 1,000 new lessons to its repository, bringing its total to more than 3,000 online lessons in over 100 different categories. With more opportunities for teachers and learners, Curious is poised to become the leading marketplace for lifelong learning.

To learn or teach on Curious, please visit www.curious.com.

About Curious

Founded in 2012, Curious, Inc. offers an innovative and engaging marketplace that connects lifelong learners with exceptional teachers around the world. Curious is home to short-format video-based interactive lessons that help anyone learn about anything on their own time. It also provides a range of free, easy-to-use tools for teachers that enable them to market, share, and monetize their lessons to millions of learners. Curious is a private company funded by Redpoint Ventures, Bill Campbell and Jessie Rogers based in Menlo Park, CA. For more information visit www.curious.com.

August 22, 2013
CURIOUS BRINGS LIFELONG LEARNING MARKETPLACE TO THE IPAD

New App Helps Teachers and Learners Explore and Share Endless Range of Video-Based Lessons Anytime, Anywhere


Company Launches Curious Collections for Theme-based Browsing of More than 2,000 Lessons


August 22, 2013 — Menlo Park, CA — Curious.com, Inc., the marketplace for lifelong learning, today announced the launch of its first mobile application, extending the capabilities of its interactive learning environment to the tablet. Curious for the iPad integrates features such as content syncing across devices, touch gestures for an enhanced lesson experience, and a video player optimized to work at any connection speed. The iPad app release marks the next step in Curious’ mission to create the world’s largest community for learning about anything – anytime, anywhere. The announcement comes at a time when Curious’ library has surpassed 2,000 lessons across 100 different subjects, and Curious lessons have already been viewed over 400,000 times.

"From day one we conceived of Curious as a multi-device service. The tablet form factor works beautifully because Curious' lifelong learners want to take their iPads into the kitchen for a cooking lesson or into the garage for a messy project. The tablet allows students to immerse themselves in lessons, answer exercises and record projects on a device that can go from the backyard to the subway," said Curious founder and CEO, Justin Kitch. "What's just as exciting are the ways our community of teachers benefits. They can now deliver their lessons instantly and effortlessly on iPads around the world."

Interactive Features Drive Adoption by Teachers and Students

Since launching in May, Curious has created a compelling home for lifelong learners by designing a fun and intuitive environment for both students and teachers. The Curious Lesson Player has been praised by students and pundits alike as an innovative and engaging way to learn online. While watching short-format, video-based lessons, learners can interact with attached files, purchase related materials, collaborate with fellow students and even send the teacher a Curious Card that contains a video or photo of what they have learned or created.

By embracing the form factor of the tablet for high-quality video-based content, Curious’ iPad application pushes the envelope even further. The visually appealing layout was designed specifically for the iPad in order to be truly immersive as learners incorporate touch gestures. Equipped with the LearnSync℠ feature, learners also have the ability to pick up a lesson on the iPad where they left off on their computers or vice versa. Taking advantage of the iPad’s HD camera, students can make a video or photo of their work and send it instantly to the teacher via a Curious Card for feedback.

Launch of Curious Collections Helps People Search Growing Repository of Lessons That Span Variety of Content

Curious’ flavor of lifelong learning has clearly resonated with Curious teachers and learners. Since launching in May, the Curious library of lessons has increased fourfold to 2,000, covering 100 subjects, and these lessons have been viewed more than 400,000 times. Some of the most popular and interesting lessons cover topics as varied as foreign language, arts and crafts, cooking, piano, running, Parkour, and game theory. To help navigate this diverse range of content, Curious launched Curious Collections to enable learners to easily browse its rapidly expanding library. The initial 20 Collections include such favorites as Staff Picks, Fit & Active, Health & Beauty, Smarty Pants, Green Thumb, Around the House, Art & Photo, Under 5 Minutes, Tasty Treats, Learn to Code, Languages, Fancy Free, Crafting, Game On, Great Outdoors, Kids Only, Music & Dance, Party Time and Software.

“Lifelong learning is something that I’ve always been passionate about and when I learned about Curious I knew I wanted to be part of it, ” said Curious teacher, Ryan Moriarty, Sign Language 101. “Curious’ shift toward the importance of student-teacher relationships instead of advertising is great to see as an online teacher. In the short amount of time my Sign Language videos have been on Curious, I’ve received great feedback from students. With the addition of a Curious iPad app, I know accessibility and discovery of my own and other’s lessons will grow with this portable age in which we live. This is an exciting time to be an online educator of any kind.”

Whether you have 10 minutes or two hours, you can start your learning adventure by downloading the Curious app from the App Store or going to www.curious.com.

About Curious

Founded in 2012, Curious.com, Inc. offers an innovative and engaging marketplace that connects lifelong learners with exceptional teachers around the world. Curious is home to short-format video-based interactive lessons that help anyone learn about anything on their own time. It also provides a range of free, easy-to-use tools for teachers that enable them to market, share, and monetize their lessons to millions of learners. Curious is a private company funded by Redpoint Ventures, Bill Campbell, Jesse Rogers and Justin Kitch based in Menlo Park, CA. For more information visit www.curious.com.

May 1, 2013
CURIOUS LAUNCHES NEW MARKETPLACE TO TEACH OR LEARN ANYTHING ONLINE

Platform Designed for Lifelong Learning Gives Teachers Tools to Easily Build, Market and Monetize Content


Already More than 500 Interactive Video-Based Lessons on Everything from Brewing Beer and Creating Excel Spreadsheets to Learning Conversational French


May 1, 2013 — Menlo Park, CA — Curious.com, Inc., today unveiled a new marketplace for lifelong learning where students and teachers can connect around subjects as varied as salsa dancing, integral solving, pipe soldering, jewelry making and knife sharpening. The company debuts as the home to hundreds of short, engaging video-based lessons for consumers interested in learning about anything, anytime. Founded by former Homestead CEO and founder and Intuit executive, Justin Kitch, Curious also provides teachers with the tools to market, share and monetize their lessons as well as interact with their students. The company has received $7.5 million in funding from Redpoint Ventures, individual investors Bill Campbell and Jesse Rogers, and a personal investment from Mr. Kitch.

“No matter what you want to learn, there is a great teacher somewhere in the world who could teach you. However, those teachers often don't have the tools or the marketing expertise to teach online. The internet hasn't caught up to them yet, which means that people trying to learn on the web are too often stuck wading through piles of low quality content and are then underwhelmed with the static way content is delivered,” said Mr. Kitch. “We believe online learning needs to be more fun and digestible for the lifelong learner in all of us, and easier and more lucrative for the world’s best teachers. Curious was designed from the ground up with those two objectives in mind.”

Curious Turns Passionate Teachers into Entrepreneurs with Free, Easy-to-Use Tools

With Curious, teachers don’t have to take out loans, deplete their savings or put their professional lives on hold trying to start a web business from scratch. At no cost, Curious offers teachers the Curious Lesson Builder which allows them to build, publish and market informative, entertaining lessons to attract followers and turn their passion into profits by earning supplemental income. Curious also links related lessons, tracks how many views a lesson has received and enables learners to create “Curious Cards” to share their achievements and interact with teachers. Teachers can work with students on a highly personal level to answer questions, review projects and provide feedback.

“With Curious, we're able to reach a whole new audience — and on a much bigger scale,” said Curious teachers Jennifer and Kitty O’Neil. “The Curious Lesson Builder makes presenting our videos easy. Curious takes care of everything else, and we can focus on what we do best, teaching. Now that we’ve connected with Curious, we’re taking our business to a whole new level.”

“I was once asked at a job interview what inspired me as a teacher and I said it was helping people to achieve something they previously thought beyond their ability,” added Curious teacher Guy Badger. “Curious helps show people that they really can accomplish more than they realize and, with the right teacher, learning can not only be fun, but can develop confidence and might just assist someone in landing that dream job."

Bite-Size Lessons Optimizes Anytime, Anywhere Learning

Through the Curious Lesson Player, Curious allows learners to engage on their own time. Whether they have 10 minutes or several hours, they can watch short-format videos and interact with teachers and the Curious community through a host of multimedia features to discover something new, improve a skill, or follow a passion. No scheduling means students can take lessons at their convenience, stop lessons whenever they want, post questions as they arise, and share projects in-process or upon completion. Curious currently houses more than 500 lessons, adding more each day. Thanks to overwhelming interest during its private beta phase, the Curious community is already comprised of more than 100 professional teachers and over 10,000 learners from 140 countries who share perspectives, knowledge, and experiences at launch.

Curious includes free lessons as well as lessons that cost a few dollars. The company has introduced its micropayment system, Curious Coins, to make it easy for learners to securely purchase premium lessons whenever they want without repeatedly using their credit cards for nominal transactions. To celebrate its launch, Curious will offer new learners $20 of free Coins. Because most premium lessons cost only a dollar or two, learners have ample opportunity to explore all that Curious has to offer.

Founders Reunite and Secure Funding, This Time to Transform Online Learning

Curious reunites the leaders of Homestead, which became the world’s largest small business website platform before being acquired by Intuit. Mr. Kitch, Thai Bui, (Homestead co-founder and CTO; Curious co-founder and CTO), and John Tokash (Homestead Director of software development; Curious co-founder and Head of Engineering) applied their key learnings from growing Homestead, helping businesses quickly and easily build excellent, user-friendly websites, to Curious. The Curious founders have since directed their vision, energy and talents to develop an unparalleled interface and learning community that teachers and students will embrace. Similar to Homestead, Curious revolves around empowering the “little guy” with all the tools and marketplace presence of larger competitors to bring the best content to the largest audience.

“Justin, Thai and John wanted to create a home for learning where consumers make every second matter,” said Redpoint Ventures general partner and lead investor, Tim Haley. “As industry veterans, these guys know how to build compelling consumer products and services. Curious already offers a wide-range of outstanding content, an array of expert teachers from around the world, and a highly engaged user community -- all from its beta period. The result is that anyone who comes to Curious on Day One will find compelling lessons on the topics they want and they’ll fall in love.”

To start teaching and learning now, please visit www.curious.com.

About Curious

Founded in 2012, Curious.com, Inc. offers an innovative and engaging marketplace that connects lifelong learners with exceptional teachers around the world. Curious is home to short-format video-based interactive lessons that help anyone learn about anything on their own time. It also provides a range of free, easy-to-use tools for teachers that enable them to market, share, and monetize their lessons to millions of learners. Curious is a private company funded by Redpoint Ventures, Bill Campbell, Jesse Rogers and Justin Kitch based in Menlo Park, CA. For more information visit www.curious.com.


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