Kim is the driving force behind Toronto social media firm, Lyra Communications.
With a background in writing, politics and professional services, Kim takes a common sense approach to social media marketing.
Kim has developed social media strategies and manages feeds for some of Toronto's most recognizable brands.
For more info on social media, follow Kim on Twitter at https://twitter.com/LyraComm or visit her blog at http://lyracommunications.com/category/lyra-blog/
All Lessons by Lyra Communications
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3 minFREEMarketing lessonFree2 CQ
You've set up Twitter and Facebook accounts for your business... so why is nothing happening? Learn how long social media marketing takes to kick in, and why.
with Lyra CommunicationsYou've set up Twitter and Facebook accounts for your business... so why is nothing happening? Learn how long social media marketing takes to kick in, and why.
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3 minFREEMarketing lessonFree2 CQ
You want to grow your company's social media profile, but should you buy followers? Hear why doing so is a waste, and how to use that money instead.
with Lyra CommunicationsYou want to grow your company's social media profile, but should you buy followers? Hear why doing so is a waste, and how to use that money instead.
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2 minFREEWeb Development lessonFree2 CQ
In this lesson, learn how to leverage your business’s Facebook page to create a lasting community of customers, loyal to your products or services.
with Lyra CommunicationsIn this lesson, learn how to leverage your business’s Facebook page to create a lasting community of customers, loyal to your products or services.
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3 minMarketing lesson2 CQ
How do you use an email list to promote your business effectively while avoiding spamming your customers? Learn the four keys to effective email marketing.
with Lyra CommunicationsHow do you use an email list to promote your business effectively while avoiding spamming your customers? Learn the four keys to effective email marketing.
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4 minWriting lesson3 CQ
Want to become a copywriter, or just improve your writing style? Check out these ten tips from masters like Stephen King, George Orwell, and Pierre Berton.
with Lyra CommunicationsWant to become a copywriter, or just improve your writing style? Check out these ten tips from masters like Stephen King, George Orwell, and Pierre Berton.