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In this introduction to internet marketing, learn about different marketing types, the twelve essential pillars of internet marketing, and best practices. Whether you’re marketing an internet course, products, or a business service, this overview of online marketing is central to your business’s success.
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Small business owners, get ready for your first YouTube marketing campaign by learning how inbound video content marketing works! Understand the power of video storytelling and how to incorporate it into your sales funnel. Learn how to create great content in order to attract viewers to take your call to action!
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Want to gain brand awareness while increasing revenue? Small business owners and entrepreneurs can benefit greatly from deal site marketing. In this internet marketing lesson, Brian Dale breaks down the advantages of marketing on deal sites such as Groupon and Amazon Local. Build an online presence by setting up on high-traffic sites!
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When most people think of marketing, they think of banner ads, social media posts, and direct mail. These traditional forms of marketing differ vastly from referral marketing, and in this lesson, referral marketing authority Michael Griffiths explains how. Learn how costly and successful each method of marketing is, review the merit of using relationships to increase sales, and determine the best approach for your business.
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How do local results show up on search engines when the internet is worldwide? Get an introduction to local SEO (search engine optimization) in this lesson. Internet marketing instructor Brian Dale reveals the importance of local SEO when it comes to getting your online business out there, where it needs to be.
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You're ready to ramp up your YouTube marketing and need some pointers for improvement. Kevin Campbell Films breaks down common errors and solutions for properly using this powerful search engine. Learn about the two second rule, publishing consistently and video blogging, having a great website, and other tips that will build your customer base!
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This introductory lesson on sharing business PowerPoint presentations via SlideShare will help increase website traffic and ultimately, subscribers! Brian Dale, your internet marketing instructor, notes that presentation and document sharing websites are some of the most effective online branding tools available. Prepare your presentations for the public!
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Reach your ideal customers by being authentic in your video marketing. Learn the two types of authenticity necessary for videos and how to achieve them. This lesson with Steven Washer from Brainy Video offers marketing tips essential to your business’s success. Video marketing is a common and easy way to get your product out these days, but you must know how to do it right. Learn how to produce a one-of-a-kind marketing video to sell your product.
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Is your email marketing strategy helping or hurting your business? In this email marketing series, you’ll learn best practices and strategies for success. In lesson one, you’ll learn why email marketing isn’t dead, and you’ll take an in-depth look at spam and its many consequences. Because we use email everyday to communicate, from keeping in touch to sharing updates to building relationships, it’s important to understand how to use email effectively in business. This series will show you how.
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What exactly is social media marketing? How can it benefit your business? In this public relations lesson, media expert Paul Wilson explains the key benefits of using social media for your business and why it's effective. Discover social media marketing tips, and how to use social media platforms such as Twitter and Facebook as a brand-building tool!
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Ready to kickstart or revamp your internet marketing campaign? Internet marketing consultant and SEO strategist NT Izuchi shares three basic strategies for online marketers hat will have you pulling in new clients by the ton. Get ready to create a blog, establish a video and social media presence, and utilize the all-important email follow-up list. These simple tools will generate some serious website traffic and build your online marketing business!
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