Pitching the News Media with PR Content
A 9-part course with TJ Walker
Start Free Preview Start CourseCourse Overview
Teacher
TJ Walker is the founder of Media Training Worldwide and has been conducting media training workshops and seminars since 1984. Walker has trained Presidents of countries, Prime Ministers, Nobel Peace Prize winners, Super Bowl winners, U.S. Senators,... View ProfileDetails
- Total Time 1 hr, 5 min
- Lessons 9
- Attachments 2
- Exercises 21
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37 CQ
9 Lessons in This Course
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5 minFREEPresentations lesson 1Free3 CQ
This lesson from media expert TJ Walker describes the benefits of making your own videos and posting them online to communicate your ideas and expertise.
with TJ WalkerThis lesson from media expert TJ Walker describes the benefits of making your own videos and posting them online to communicate your ideas and expertise.
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6 minPresentations lesson 24 CQ
In this lesson, learn how special lighting, a good quality mic, and even a backdrop can make your home recorded public relations videos sharp and professional.
with TJ WalkerIn this lesson, learn how special lighting, a good quality mic, and even a backdrop can make your home recorded public relations videos sharp and professional.
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4 minCareer Growth lesson 33 CQ
In this news media lesson, discover the best way to get your PR message into the right hands when breaking news hits or a crisis is developing.
with TJ WalkerIn this news media lesson, discover the best way to get your PR message into the right hands when breaking news hits or a crisis is developing.
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9 minPublic Speaking lesson 45 CQ
Learn how to time your response videos during a planned news event. Then discover when to contact the relevant media to get your PR message seen.
with TJ WalkerLearn how to time your response videos during a planned news event. Then discover when to contact the relevant media to get your PR message seen.
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3 minPresentations lesson 52 CQ
In this lesson, learn why making a video to put out alongside a written press release is key to getting more people hearing, reading, and watching your message.
with TJ WalkerIn this lesson, learn why making a video to put out alongside a written press release is key to getting more people hearing, reading, and watching your message.
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8 minPresentations lesson 65 CQ
In this media lesson from communications expert TJ Walker, discover the importance of creating and sharing evergreen content within your field of expertise.
with TJ WalkerIn this media lesson from communications expert TJ Walker, discover the importance of creating and sharing evergreen content within your field of expertise.
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5 minPublic Speaking lesson 73 CQ
In this lesson, discover why you should make a quick, concise video to audition your PR expertise when contacted by a media outlet or news program.
with TJ WalkerIn this lesson, discover why you should make a quick, concise video to audition your PR expertise when contacted by a media outlet or news program.
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14 minPresentations lesson 88 CQ
In this lesson, learn how recording your own media interviews are beneficial for you and reporters. Plus, view an example interview to help you get started.
with TJ WalkerIn this lesson, learn how recording your own media interviews are beneficial for you and reporters. Plus, view an example interview to help you get started.
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7 minPresentations lesson 94 CQ
In this lesson, learn why consistently producing and posting PR videos online will increase your confidence, skill, and credibility as an expert.
with TJ WalkerIn this lesson, learn why consistently producing and posting PR videos online will increase your confidence, skill, and credibility as an expert.
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636 min6-part Marketing course22 CQ
In this course, develop essential podcast presentation skills from leading media trainer TJ Walker. Get expert advice on picking a topic, formatting a podcast, improving your speaking style, and more!
with TJ WalkerIn this course, develop essential podcast presentation skills from leading media trainer TJ Walker. Get expert advice on picking a topic, formatting a podcast, improving your speaking style, and more!
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533 min5-part Public Speaking course19 CQ
Have you ever lost your train of thought mid-speech? Or had PowerPoint technological issues? In this course, learn how to recover from public speaking mistakes and deliver with confidence.
with TJ WalkerHave you ever lost your train of thought mid-speech? Or had PowerPoint technological issues? In this course, learn how to recover from public speaking mistakes and deliver with confidence.
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726 min7-part Public Speaking course16 CQ
From giving great sound bites, to exemplifying proper radio interview etiquette, learn how to deliver a great radio interview in this advice-filled media course.
with TJ WalkerFrom giving great sound bites, to exemplifying proper radio interview etiquette, learn how to deliver a great radio interview in this advice-filled media course.
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1035 min10-part Communication course24 CQ
In this series of lessons, media presentation expert TJ Walker presents tips and guidelines for sounding professional on the phone, from using technology effectively to avoiding verbal tics.
with TJ WalkerIn this series of lessons, media presentation expert TJ Walker presents tips and guidelines for sounding professional on the phone, from using technology effectively to avoiding verbal tics.
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635 min6-part Sales course21 CQ
Giving a killer sales presentation is more than just reading facts off a Powerpoint. Learn how to give persuasive and meaningful business presentations with this course from media coach TJ Walker.
with TJ WalkerGiving a killer sales presentation is more than just reading facts off a Powerpoint. Learn how to give persuasive and meaningful business presentations with this course from media coach TJ Walker.
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961 min9-part Public Relations course34 CQ
With proper crisis strategy and artful communication, executives in the oil and gas industry can reduce or prevent bad press from an oil spill or other disaster. Learn how in this course.
with TJ WalkerWith proper crisis strategy and artful communication, executives in the oil and gas industry can reduce or prevent bad press from an oil spill or other disaster. Learn how in this course.
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754 min7-part Public Relations course30 CQ
Whether a plane crashes, or a jet goes missing, this course for airline executives helps those responsible for interfacing with the media prepare a crisis communications plan and handle disasters.
with TJ WalkerWhether a plane crashes, or a jet goes missing, this course for airline executives helps those responsible for interfacing with the media prepare a crisis communications plan and handle disasters.
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965 min9-part Public Relations course37 CQ
In this course from media training expert TJ Walker, learn how you and your ideas can get picked up by mainstream media outlets by you producing consistent, online content with PR hooks.
with TJ WalkerIn this course from media training expert TJ Walker, learn how you and your ideas can get picked up by mainstream media outlets by you producing consistent, online content with PR hooks.
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1190 min11-part Public Relations course50 CQ
Winning a beauty pageant takes more than good looks—successful contestants learn how to engage with the media. This course covers the basic media skills you need to stay on message and project poise.
with TJ WalkerWinning a beauty pageant takes more than good looks—successful contestants learn how to engage with the media. This course covers the basic media skills you need to stay on message and project poise.
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2796 min27-part Career Growth course66 CQ
In this media training course for healthcare professionals, you'll learn how to look your best on camera, stay on message, create useful sound bites, and use tough questions to your advantage.
with TJ WalkerIn this media training course for healthcare professionals, you'll learn how to look your best on camera, stay on message, create useful sound bites, and use tough questions to your advantage.