The Fundamentals of Social Marketing

Looking to market your business online? Get an introduction to social selling, the concept of digital Darwinism, and how technology has forever changed sales.

Looking to generate business with social media? In this lesson, learn how to use LinkedIn and Twitter to convert business prospects into clients.

In this lesson with social media expert Leslie Hughes, learn how to build a personal brand that reflects you as an individual and as a business.

This lesson with social media expert Leslie Hughes explains how to make warm introductions and cultivate quality, rather than quantity, in your connections.

In this lesson, dive deeper into how to establish contact with people who will be able to contribute to your network and build quality social media connections.