How to Build a Strong Brand

An 8-part course with Bitesize Business School

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Course Overview

Whether you’re a business school student brushing up on the basics of branding, or an entrepreneur with a million dollar idea, this course covers everything you need to create a memorable brand. Begin by reviewing the essential elements that form a brand name, then break down each aspect with tips on creating a company name, logo, and website. Along the way, you’ll also learn how to avoid common mistakes that dilute a brand, and get key tips on using color psychology.


  • Total Time 1 hr, 20 min
  • Lessons 8
  • Attachments 8
  • Exercises 31
  • 44 CQ

8 Lessons in This Course

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