What exactly is social media marketing and how can it benefit your business? Learn the answers along with other key social media marketing tips in this lesson.

In this second social media marketing lesson, discover which social media platform is for your business, and learn how and why to understand your audience.

In this third lesson from social media expert Paul Wilson, learn how to discover your unique selling propositions, and establish your brand through consistency.

In this fourth internet marketing lesson, learn how to clearly represent you or your brand by choosing social media profile page design and content.

After creating a social media account, what's next? In this LinkedIn, Facebook, and Twitter lesson, grow your audience with three essential social media tips.

In this sixth internet marketing lesson, find out what makes engaging web content and tips for easily creating quality content for your website.

Don't think you have enough time for multiple social media accounts? Learn about social media management websites that help you save time in this lesson!

These days, social media and search engine results go hand in hand. Learn SEO techniques for boosting your online presence and how to track your progress.

If using social media as a marketing tool, practicing effective promotional strategies is a must for reaching success. Learn about them in this lesson.

The essence of social media is in its name: social. In this final internet marketing lesson, learn how to maintain marketing relationships through community.